Social Media Fatigue?

Is Social Media over? At an IMC (International Management Consultants) meeting this morning, this was a hot topic. Some folks Twitter, some blog, some use Facebook, others swear by Linked In.

One of my oldest buddies and professional colleagues, Jim Cameron of Cameron Communications, wrote a great blog post this week about the Fallacy of Social Media. Read it here. Amen brother.

As a pragmatic business coach, I  always advise my clients to engage in this social media frenzy only if they can quantify its value…and turn it into paying customers.  Twittering just to get followers?  Hmmm.

What do you think?

Tags: is Facebook worth it for small business?, over use of social media, social media fatigue

This entry was posted on Friday, October 16th, 2009 at 2:44 pm and is filed under Blog Posts. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.