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Are you making these rookie mistakes?

Bold Business Works Monthly Newsletter
May 2013
You know the story of the Emperor's New Clothes?  Only the innocent child would tell the truth.  Let me be your truth-teller---check and make sure you're not making any of these "rookie mistakes."  They're almost all easy to fix, too!

In an effort to do some spring cleaning, I'm "remaindering" my print copies of my Shine Online book (and I'll even throw in the ebook as a bonus)  Buy one for yourself or a friend.  Hope you're having a terrific spring!




Deborah Gallant
Bold Business Works
805-991-9660 
dg@boldbusinessworks.com
Who else will tell you this stuff? baby computer

Check and see if you're making any of these mistakes:

1.  Using an AOL email address for your business.

I know at least one tech headhunter who won't even open email from an AOL address since it indicates that the sender is a dinosaur in the Internet age.

2.  Not using a signature file with complete contact information.

Make it super-easy to get in touch with you by providing complete contact information including your phone number automatically appended to every email message.

3.  Using your personal cellphone as your public business number.

Set up a virtual phone number with Google Voice (or my preferred vendor Ring Central) and if you want to you can forward the calls or messages.  

4.  Not adding search terms to your website.

If you've posted a website to attract new clients, then don't skip this important step.  If you can't do it or don't want to, get someone else to add Titles, Descriptions and Keywords.

5.  Putting up your website and walking away.

Your website needs constant care and feeding.  Blog, add events, newsletters, seasonal specials, something that keeps it fresh and current.  

6.  Not using Google Analytics (or not using it correctly).

Even I had things to learn on this front.  Check out your understanding of what this powerful tool set can do for you from last month's webinar with Yehoshua Coren, The Analytics Ninja.

The Analytics Ninja Explains All:  BBW Monthly Webinar April 2013
The Analytics Ninja Explains All: BBW Monthly Webinar April 2013
What other rookie mistakes have you seen people make?  Email me if I missed any!
Is your business stuck?  Maybe it's time to explore coaching with me.  Sign yourself up for your own coaching exploration call: https://www.timetrade.com/book/KBN82

I look forward to talking with you!

 

 

  

Deborah Gallant

 

 

Bold Business Works
805-991-9660
www.boldbusinessworks.com

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SPRING CLEANING SPECIAL
 
DEBORAH'S SHINE ONLINE BOOK
JUST $10  (NORMALLY $24.95)

shine online book
Buy now
 
IF YOU FINALLY WANT TO UNDERSTAND EVERYTHING ABOUT HOW TO EFFECTIVELY MARKET ON THE INTERNET, BUY DEBORAH'S BOOK FOR JUST $10.  PLUS WHEN YOU BUY THE HARD COPY I'LL THROW THE EBOOK IN FOR FREE.
 CLICK HERE TO BUY AND USE COUPON CODE Spring.
(yes, I'll even include the postage anywhere in the US)
TERRIFIC FREE LEARNING OPPORTUNITIES
How do you get people to find your website?

Join me for the May webinar with Mark Koep of Optimized Image:  The New Rules of Search.

THURSDAY, MAY
16TH NOON ET

REGISTER FOR MAY.

(don't worry, we'll remind you when we get closer)


Our June webinar will be the last Thursday of the month---June 27th---and I'll show you
HOW TO JAZZ UP YOUR WEBSITE.

We'll look at real-life examples of small businesses with great ideas that you can borrow!

THURSDAY, JUNE 27TH
12NOON ET

This email was sent to info@webpowertools.com by dg@boldbusinessworks.com |  
Bold Business Works | 106 Enfield Road | Baltimore | MD | 21212