Got a new business idea? Test it first!

Got a world-class business idea?  Make sure that customers think it’s as good an idea as you do.  Can you find a way to do a test or trial with a small group of your target prospects?  What will they buy?  How much will they pay?  Before you invest your life savings and quit your day job to start a new firm, make sure that you have a sound concept that people will pay for.  And then when you test, LISTEN to what the clients say and adjust accordingly, it will save you a lot of time and aggravation in the long run!