Social Media Fatigue?

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Is Social Media over? At an IMC (International Management Consultants) meeting this morning, this was a hot topic. Some folks Twitter, some blog, some use Facebook, others swear by Linked In.

One of my oldest buddies and professional colleagues, Jim Cameron of Cameron Communications, wrote a great blog post this week about the Fallacy of Social Media. Read it here. Amen brother.

As a pragmatic business coach, I  always advise my clients to engage in this social media frenzy only if they can quantify its value…and turn it into paying customers.  Twittering just to get followers?  Hmmm.

What do you think?

Balance in your Blog Posts

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So I’m sitting here in Monday morning mode after a super spectacular family weekend (my daughter’s bat mitzvah, oy vey!) and trying to get back into the groove of work. But this wild Internet world has seriously blurred the boundaries. So is it a good thing to blog about your personal life or do you stay totally focused on work? I advise clients to allow a little bit of their personality and their unique flavor to come out even in work communications. But how do you know how much is too much? Where do you draw the line? Let me know what you think!

New website! Woo Hoo!

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If you are reading this blog post, that’s because you’ve found my new and improved website for the brand I’ve been working towards for months:   Bold Business Works.  Ironically, I was interviewed for the Client Success Interview for Practice Pay Solutions earlier in the day and they asked me “How did the process go of changing your clients over to your new name and brand….did you confuse them?”  I said “I sure hope not.”  Hopefully by drawing this out over some time, people have gotten acquainted with the new name and idea.  What do you think?  One of the reasons this is a blog is so you can comment!

Why does it always take longer than you thought to build a website?

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Birthing this new website feels almost as drawn out as being pregnant.  At least that had an end date.  Cause if I didn’t go into labor, my doctor would induce and that baby would be born.  The website final “punch list” seems to grow by the day.  By the time you read this, hopefully it will be done.  Was building your website arduous and never-ending?  Tell me your story.

An entrepreneur’s work is never done…

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Some days it seems that it would be easier to have a “job.”  You know, that antiquated thing where you went to a place of business, did things for a bunch of productive hours and then left that place and went home.  And the work stayed at work.  Ah, how the paradigm has shifted.  Now work follows you everywhere.

Got a new business idea? Test it first!

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Got a world-class business idea?  Make sure that customers think it’s as good an idea as you do.  Can you find a way to do a test or trial with a small group of your target prospects?  What will they buy?  How much will they pay?  Before you invest your life savings and quit your day job to start a new firm, make sure that you have a sound concept that people will pay for.  And then when you test, LISTEN to what the clients say and adjust accordingly, it will save you a lot of time and aggravation in the long run!

Check out the YouTube video posted today…about ME!

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Conejo Jewish Job Support hosted Meenal Kelker today.  And she created a gratitude journal about me.  Whoo hoo.

Check it out!